bodywash

bodywash

client

method

launch

2022

translating and expanding the method personal care portfolio into larger formats from head to toe

translating and expanding the method personal care portfolio into larger formats from head to toe

Overview

A familiar Method silhouette grows up into a tall, calm presence with a pump that invites one-handed use. The form stays clean and confident so the shower looks organized, not crowded.

Client

method

Industry

personal care

Service

structural packaging design

The Challenge

Scale a beloved 18 oz design into a larger format without turning bulky or generic. Offer real benefits beyond price per ounce, survive the rough-and-tumble of ecommerce, and still fit retail shelves. Research with competitive products and common shower layouts set the target for stability, grip, and placement.

The Solution

Flatten the body profile so it nests on the narrow ledges of hybrid tub showers, then tune the footprint for balance and easy reach. Pair the bottle with a custom, leak-proof pump sized for a mostly stationary product so dispensing feels controlled and repeatable. Build confidence through rounds of prototypes and pump trials to dial in the best experience before locking graphics and finishes.

The Result

A larger size that feels considered, not cumbersome, delivering quick, clean doses and a tidy silhouette in any shower. The 28 oz format joins the Method family with visual continuity and a more generous routine, available across major retailers and Method’s site. The overall effect is simple, durable, and refreshingly easy to live with.

PORTFOLIO

CHECK OUT SOME MORE

CHECK OUT SOME MORE

CHECK OUT SOME MORE

CHECK OUT SOME MORE